Your customers are getting smarter, and their expectation for brands is evolving. To keep up with them, your business must use technology to boost its customer service quality. This brings us to Conversational AI Marketing. Why? Because AI is changing the way people interact with brands and redefine success for them. An intelligent bot is […]
The fact is that advertising is shifting from television to digital. TV spending will continue to grow, but other unique digital formats are becoming increasingly important. To keep this marketing channel relevant, a powerful tool is needed. This is the case where voice technology can come in handy as a way to increase TV advertising […]
Radio advertisement might sound outdated, but it remains one of the most reliable marketing channels to reach a large number of people. With 30 seconds or less to communicate an exciting offer or product, radio advertising can be extremely effective in getting consumers’ attention. Businesses can get a lot more brand exposure compared to text-based […]
Digital-first marketing is a growing trend, even if you think you’re miles ahead of your competition. What you might be missing is conversational AI. The conversation is the defining element of a digital-first customer experience, and a major shift in the way businesses communicate with customers. Artificial intelligence has led to an evolution of customer […]
As digital marketing continues to impact and transform the retail industry, voice shopping — aka voice technology in general — will become an important emerging channel. Voice Marketing is growing faster than expected because it’s convenient and easy for both businesses and consumers. Voice is also accessible for all ages and experience levels. There is […]