Voice assistants have taken off in recent years, and the number of devices equipped with voice control is growing. Marketers and developers alike are turning their attention to these new voice-enabled devices considering the growing need for a voice app developer.
|What is a Voice Application?A voice application is every app that relies on the users expressing their requests or searches queries through spoken commands and then responds to you by completing the required action or providing information based on the users intent.|
The Amazon Echo, the Google Home, and the Apple HomePod are becoming more integrated into consumers’ daily lives. We are using such devices to provide us with useful information and entertainment.
Voice-activated devices, and the apps that control them, are a promising new area for both businesses and brands.
For a guaranteed success in this new world, every brand needs to learn a few tools and the basic Voice UI design principles, which normally are covered by a voice app developer. They’ll need to learn some of the best practices for building and launching them on different platforms like Amazon Alexa or Google Assistant.
Planning a proper voice strategy
As a voice app developer, the first thing you need to do to attract customers towards a voice app is to know what they want. This can be a daunting task since you could be entering an entirely new and unknown marketplace. However, it’s just like any other marketing strategy. The first thing you have to do is understand how your customers use voice — where, why and how they use it.
To create a voice app, the critical things needed in order to start the building process are understanding what type of skill is best one for the use case of your app and what will be its purpose
Skill type will determine what components you need to complete the application. Those components are the voice user interface, customer journey, free and premium content, and so on.
Voice technology is simply too new to provide the accuracy and unique insights that businesses need. That’s why a voice app developer needs to use multiple data sources to get reliable, usable information. This way you can provide highly targeted, personalized, and frictionless experiences.
Another important factor to consider is how your competition is using the same platforms and how to overcome them. If none of them has a voice strategy, that’s even better because you will have a chance to get ahead of the competition.
VUI Design as a Voice App Developer
VUI designers are responsible for creating a smooth digital interface between the user and their voice-activated smart assistant. They ensure users have easy access to the features they want, including those needed for day-to-day tasks.
The designer has to consider how the user interacts with it, whether it’s through a smart assistant built into the user’s smartphone or a speaker situated in their house
The VUI design is where a voice app designer settles how functional and user-friendly a voice app will be.
Voice is an important new form of user interaction. You must design it with consideration for the complexities involved in working with voice. Voice designers design user interfaces that use voice to solve customer problems. Also, for providing solutions to user needs while maintaining a high level of user experience.
Therefore, the questions to answer for a VUI design, in this case, are similar to those encountered by UX designers. Questions like who the persona is, implementing a solution to the user’s pain point, and what problem is being solved.
Voice Search Optimization
Another important skill for a voice developer to learn is being able to optimize content for voice search.
It’s all about the smart optimization of a site for voice-activated searches. Also, a voice-activated search is different from traditional search engines, such as Google, Bing, and Yahoo.
These types of searches are executed through the use of voice assistants like Amazon’s Alexa, Google Assistant, Apple’s Siri, Microsoft’s Cortana, and Samsung’s Bixby.
There are two main points to consider:
- Voice searching is mostly made using naturally spoken phrases and not stimulated ones. That’s what normally happens with queries written on a search engine like Google.
- The type of contents written in a conversational tone are the ones that tend to rank higher in voice searches.
However, finding the right information you need to become a professional voice app developer is a hard task. Especially if you want it all in one place.
Here at Ipervox we had it easier thanks to our Founder and CEO, who is an Alexa Champion. His long experience developing voice apps for numerous companies and brands has given him all the skills needed to plan, build and launch a successful voice application.
The best of all is the fact that such experience is that now we have accumulated into a full training. It is available for you and everyone interested in building voice applications for Amazon Alexa or Google Actions. You can use it to build a full-time career or for your company. Just follow this link and check it out yourself.