I repeat often that voice is the fastest and most natural tool we have to express ourselves and ask for something. Saying this, using voice technology for your business can become fruitful.
But don’t get me wrong, it is not the right choice in all scenarios.
So let’s figure out how to choose the right voice app to develop to make your users fall in love.
When voice technology is the right choice for your business?
Voice is the best solution for all those operations that do not require high cognitive effort.
Basically all those monotonous and repetitive operations that are made even more “difficult” using visual technologies, for example playing music from your smartphone or PC.
Or even simply those that require additional practical effort, such as having to get up and go to a precise place in the house to turn off the lights.
It is no coincidence that one of Alexa’s most appreciated skills is the timer.
Normally while you’re cooking and your hands are dirty and busy you should suspend, wash your hands, take your smartphone, open the timer app and set it.
With a voice assistant, you just have to say “Alexa, set a 10 minute timer” while you continue to do what you were doing.
Another interesting scenario in which the use of voice makes people’s lives easier is this: imagine that you are at the airport, your hands are full with luggage, tickets and documents and you need to book a taxi .
Without a voice assistant you should place everything on the ground or make some contortionist effort, take your smartphone, open the Taxi app, search, book, etc.
With a voice app things change: you can effortlessly ask your voice assistant to book a Taxi.
Is it always the right choice?
As you can guess, speech technologies with voice apps become an excellent solution even for people with disabilities.
On the other hand, if you have to explain a business report, the voice would not be the right solution.
The numbers, statistics and concepts you want to display are more clearly represented with graphs, underscores and infographics.
This is an example where relying only on voice would not be the best choice.
The general rule to keep in mind is that a voice app must make life easier for people who use it.
And it does so by lowering as much as possible the cognitive effort required to carry out that activity.
If cognitive effort increases with a voice app, you must be good at creating a proper Voice Design that breaks it down and makes the task done as simple as possible over time.
Voice Design is a crucial part of a successful voice app.
We’ll talk about it in the next article, so stay tuned.
And if you don’t have a voice app for your business yet, you can try IPERVOX for free and create it in just a few minutes.
Click down below on “Get Started” and follow the 3 simple steps.
See you soon,
CEO and Founder of IPERVOX