In a previous article I told you about the voice assistant that’s having the biggest impact in the market.
Google Assistant has improved a lot in the last months, then we have Samsung Bixby, Apple’s Siri, Microsoft Cortana and a few more voice assistants.
So why should you choose Amazon Alexa over the others?
Let’s take a look at the reasons.
The reasons to choose Amazon Alexa
With Amazon Alexa, you can reach millions of users who have enabled it on their devices.
In January Amazon said that more than 100 millions of Echo devices have been sold so far.
By creating skills (Amazon’s name for their voice apps) for Alexa you can offer content of all kinds: from games to entertainment, smart home, education, podcasts, services, etc.
You can use Alexa in a variety of ways, such as creating new skills using the Alexa Skills Kit, connecting Alexa to devices, or integrating Alexa directly into your products.
Alexa leverages the same deep learning technologies that empower Amazon Lex (a service that helps you build conversation interfaces like chatbots).
Advanced deep learning features enable automatic speech recognition (ASR) for the conversion of audio to text and natural language understanding (NLU) to recognize the intent of the text.
Thanks to them, you can create applications with highly engaging user experiences and realistic conversations.
Speech recognition and natural language understanding are some of the most difficult problems to solve in computer science.
They require sophisticated deep learning algorithms that need to be trained on huge amounts of data and need an important infrastructure.
With Alexa you have different ways to create something new based on voice, keep reading to learn more.
3 ways to develop voice-based experiences with Alexa
1 – Create skills with Alexa Skills Kit (ASK).
With ASK, you can create natural, engaging voice experiences using Alexa SDKs, APIs, and code samples.
You can create a wide range of skills such as games, children’s skills, content skills, music skills and much more.
You can also design, build, and deliver experiences enriched with visual elements for Alexa devices such as Amazon Echo Show, Echo Spot, Fire TV, Fire Tablet, and more.
2 – Integrate Alexa into smart home devices or other devices using Alexa Voice Service (AVS).
With AVS, you can integrate Alexa into devices such as headphones, speakers, cars, microwaves, etc.
You can offer a natural user interface to make your customers fall in love.
You have 2 options with AVS: use devices with Alexa already integrated or connect smart home devices to Alexa via Bluetooth.
3 – Alexa works great in the office.
We can improve employee work experience and productivity by using Alexa for Business.
You can provide shared Alexa devices to employees to use them in public areas, such as meeting and conference rooms, or in individual locations.
In another article I’ll tell you better what Alexa for Business is.
In this article I wanted to show you the wide range of possibilities that Alexa offers you.
Whether you are a content creator trying to build an audience, a freelance that is working on his personal brand or an entrepreneur that sells goods or services, with Amazon Alexa you have a chance to build something engaging, powerful, unique.
If you don’t have your own skill yet, click down below on “Start for free” and create it in just a few minutes.
You can taste the potential and start your journey in the voice world.
Are you ready?
CEO and Founder of IPERVOX